AIA Healthier, Better, Longer Lives 2018 with David Beckham

 


David Beckham, as AIA global ambassador, visited Hong Kong for a day. During the mid-autumn festival, he made lantern with a group of local students. With the launch of new brand promise of AIA, he talked about its commitment to helping people lead Healthier, Longer, Better Lives.

The challenge of this event is tight filming schedule and short turn around time. The event was held in the morning with a private press conference. Our team consisted of five, 1 producer, 3 camera men and 1 sound man. There were three venues and highlight footages needed to be captured. We were split into 2 two teams and successfully got all the materials for the post-production part. With pre-made motion graphic opening, the video was released on the second day of the event.



CLIENT AIA Global
AGENCY Agenda Consulting & South Central Media

ROLE Design | Motion Graphics | Editing