AIA Centennial Baton Opening

This is a title sequence designed for AIA Centennial celebration.

Combining motion graphic and live action, historical moment of baton passing is presented. Baton is the metaphor of passing the energy and spirit to different places around the world. Not only to celebrate 100th birthday, it is also a big step for AIA to expand to south asian counties.

CLIENT AIA Global
AGENCY Agenda Consulting & South Central Media

ROLE Styleframe Design | Art Direction | Production